13 ways to evaluate link prospects and find quality

It’s important to look for quality links to your website. A small number of links from quality sites will bring you much more benefit than thousands of links from poor quality sites. But how do you judge what a quality site is and the value of a link from it? Different link builders will have different priorities.

My Criteria break down into three groups as:
* The site itself
* The site's presence on the web
* The site's policies

The site itself:
1. Is the site relevant?
2. Is the content well written?
3. Has the content been updated recently?
4. Does the site link out to many other sites?
5. Are there real people on the site?

The site's presence on the web:
6. Has the site got good inbound links?
7. Does the site score well on Google PageRank, Alexa, Compete, etc?
8. Is the site well-established?
9. Does the site perform well on keyword searches?

Their policies:
10. Are they easy to contact?
11. Do they publish resources or reviews?
12. Do they invite articles or guest posts?
13. Do they interview people for opinion or case studies?

Sources : wordtracker

The Process Of Blog Writing.

As SEO specialists, we live by not only working to create relevance, but by enabling the search engines to identify it too. Relevance needs context through informative, useful content. Content is THE critical component of the Internet. Blogs serve to provide the content that the engines assess for relevance. Blogs aren’t going anywhere for a good while yet..

A thousand monkeys writing for 1,000 hours won’t write Shakespeare – they’ll create a thousand random, low quality postings that don't give readers a comprehensive understanding of the topic, “even if those readers suffer through all 1,000 blogs.” Blogs should be carefully crafted, as should articles, as should all components of your SEO campaign.

Blogs that gain trust, authority, high search engine placements and huge traffic largely through high quality inbound links. Whilst throughout blogworld there is certainly what seems an endless supply of poorly written pseudo impartial blackholes and vanity publishing disasters, all washed down with anonymous invective, it shouldn’t detract from the fact that some of the most informative and influential content on the web is delivered through blogs. Great writing, great content. It’s the examples of excellence that we should aspire to and be inspired by. It’s these examples that serve as ‘best practice’ examples of how we at SEO Consult ideally like to deliver client blogs.

Visit "http://www.bbc.co.uk" Is that a form of blog? It’s certainly got many of the right attributes; it’s well written, well designed, aware of its audience, frequently updated, extensively linked, invites and receives huge audience input. Interesting. Inspiring.

We should apply experience and expert skills to all aspects our blog strategy. From strategic input, to copy writing, technical development and blog submissions, we should support these important aspect of business blogging every step of the way.

How to Get Most out of From Your Analytics?

Analytics can be very confusing and overwhelming. Most business owners recognize the importance of them but easily get bogged down with all the data. It's possible to make them more understandable. To do so, businesses should start by establishing goals for their analytics which help you clarify the data. Goals will vary from business to business, based upon individual business needs. There are certain metrics that every business should be aware of and track. For starters, all businesses should pay attention to their conversions. The conversion rate is the percentage of visitors who take a desired action.
By tracking conversions, businesses know what pages are performing, where traffic is coming from, and more. This information helps businesses make improvements, which ultimately, leads to more sales. Businesses also need to track their referrers. Where are your visitors coming from? It could be that they're coming from Google, Twitter, advertising, and other places. By knowing this, businesses can apply more time and energy on the areas that are driving the most visitors.
Bounce rate also play important part while setting goals that all businesses should track. This'll show how many people leave a site after visiting a single page. A high bounce rate is not what businesses want and could signify that your sight is cluttered or ambiguous. With that you should know about is abandonment, what causes a visitor to leave? By tracking abandonment, businesses can see where and when the visitor deserted his action.
Search keywords are another important item businesses need to track. Because they are conducting very specific queries, the traffic that comes from search engines could be the most valuable visitors that websites receive. These visitors are more likely to action than visitors that just happen to land on a site. Businesses need to know what keywords send traffic to their site and how they rank for them in order to make necessary improvements.
If businesses apply the information gathered from these basic, they will have a greater understanding for what their visitors want and what improvements they need to make.

Are you getting the most out of your analytics? If not! Feel free to contact for more information.